Copywriting

Every website we design includes copywriting for the web pages. We do not offer copywriting as a stand alone service or even a paid service. It's included in initial design or redesign.

Copywriting is important for multiple reasons:

• When a visitor is browsing your website they are asking questions to themselves. Good copywriting answers their questions as they are being asked.
• Good copywriting converts more visitors into customers.
• Good copywriting makes you more legitimate in the minds of the visitors.
• If your visitors are comparing your website to your competition then, the better copy written website always wins.

We can find out what your competitors websites say. If you can beat out their copywriting then your website will win over the customer (assuming you are offering the same products and or services).

Our strength as far as copywriting is in sales. We are always able to get extremely high conversion ratios due to our copywriting. If you are offering e-commerce or selling a service then our copywriting can help you tremendously.

So what does this mean to an e-commerce site?

Let us give you an example:

If you get 100 visitors per week and sell one product at a $75 profit, you make $75 per 100 visitors on average. Increasing your conversion ratio is great because if you have an outstanding sales copyright you might be able to increase to two sales per 100 visitors. Now your conversion ratio is: $150 per 100 visitors.

Now lets do this math with more visitors:

• 100 Visitors = $75 profit  (Now Becomes = $150)
• 200 Visitors = $150 profit (Now Becomes = $300)
• 400 Visitors = $300 profit (Now Becomes = $600)
• 800 Visitors = $600 profit (Now Becomes = $1200)

Imagine increasing your sales to double or even quadruple for the same amount of visitors. Do you see how important good copywriting is in the overall scheme of a website?

Great sites have great copy. The better the copyrighting the better the conversion ratio. The better the conversion ratio the higher the sales. Day after day, month after month, and year after year.